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Privacy Policy - Palace of the Golden Horses

At Palace of the Golden Horses, we recognize that many consumers who visit our web sites are concerned about any information they provide us on-line, and how we maintain and use this information. To address these concerns and to demonstrate our commitment to privacy, we have developed and implemented this Privacy Policy for our domestic (i.e., U.S.) company. As this policy may change from time to time, we encourage you to periodically check it.

What we collect and how we use it:

• We only collect personally identifiable information that you voluntarily and knowingly provide us;
• We use the information that you provide us only for the purpose(s) for which you specifically provided it or for specific additional purposes for which we receive your prior consent;
• We do not share any information you provide us with anyone outside of Palace of the Golden Horses, and it's affiliates, except for suppliers who assist us in maintaining and managing the activities on our sites. These suppliers are legally obligated to maintain the confidentiality of any information we provide them, including your information. We may use a technology called "cookies" to enhance your experience on our sites.
• We employ appropriate security measures to protect the loss, misuse and alteration of any information you provide us; and
• We provide you with choice and control over the collection and use of any personally identifiable information that you provide us on-line, and a means for updating, correcting or removing this information.

General

We only collect personally identifiable information on a voluntary basis. We do not require that you provide this information to gain access to our sites, and we do not require you to disclose more information than is reasonably needed to participate in an activity on our sites. We collect personally identifiable information primarily to e-mail updates and news, for entry into promotions and to notify subsequent winners, to send out brochures, etc. via regular mail to subscribers, and to respond to your questions or suggestions. We do not sell any information we gather at our web sites to anyone outside of Palace of the Golden Horses, and it's affiliates. We do not transfer or disclose any information we gather at our web sites to anyone outside of Palace of the Golden Horses, and it's affiliates, without your prior consent, except (1) in cases where we believe in good faith that we have a legal obligation to disclose such information, and (2) to certain suppliers that assist Palace of the Golden Horses, and it's affiliates, in maintaining and managing the activities on its web sites. Please be assured that these suppliers are legally obligated to maintain the confidentiality of this information and do not acquire any rights to use your information for their own benefit. We may share non-identifiable aggregate information about our users (for example, the % of male and female visitors to our sites) with advertisers, business partners, sponsors, and other third parties in an effort to customize or enhance the content and advertising on our sites for our users.

We do reserve the right, in connection with the potential sale or transfer of the interests of Palace of the Golden Horses and its subsidiaries and affiliates, to sell or transfer your information (including but not limited to your address, name, age, gender, zip code, state, and country of residency and other information that your provide through other communications) to a third party entity that (1) concentrates its business in a similar practice or service, (2) agrees to be Palace of the Golden Horses successor in interest with regard to the maintenance and protection of the information collected, and (3) agrees to the obligations of this privacy policy.

Cookies

Visitors to our website: When someone visits our Website we collect standard internet log information and details of visitor behaviour patterns. We do this to find out things such as the number of visitors to the various parts of the site. We collect this information in a way which does not identify anyone. We do not make any attempt to find out the identities of those visiting any of our websites. We will not associate any data gathered from this site with any personally identifying information from any source. If we do want to collect personally identifiable information through our website, we will be up front about this. We will make it clear when we collect personal information and will explain what we intend to do with it.

Use of cookies by our website: Cookies are small text files that are placed on your computer by websites that you visit. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site. The table below explains the cookies we use and why.

Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.allaboutcookies.org.

To opt out of being tracked by Google Analytics across all websites visit http://tools.google.com/dlpage/gaoptout.

Security

We employ appropriate security measures to protect the loss, misuse and alteration of the information under our control. For our Palace of the Golden Horses family of sites, we employ Secure Sockets Layer (SSL) software, which encrypts information you input, as an additional security measure. However, as no on-line data transmission can be guaranteed to be totally secure, we (like all web sites) cannot warrant or guarantee 100% security of any information you transmit to us at our web sites.

Links to Other Sites

Neither Palace of the Golden Horses, nor any of it's affiliates, shall have any responsibility of any nature whatsoever for other web sites linked to this web site, or any information contained thereon, none of which has been verified or endorsed by either Palace of the Golden Horses or any of it's affiliates.